Radio Times

Our other ancillary product is a 2 page magazine article about our programme. We have decided to use the Radio Times for our article. The Radio Times is the UK's most profitable entertainment magazine. There are quite a number of articles for shows about Religion which was also an influential factor in us choosing the magazine. One article in particular stood out the most. It was about how Broadcasters must have faith in religious TV, as even if you disapprove of religion you cannot resist it.

Also there was something about voting for the Faith Awards and anyone could win £1000 voucher to spend on Home Entertainment equipment. 6 shows were listed; The Story of Jews, The Choir, Cathedrals, God's Cadets, Ramadan and Make Me A Muslim. One of these programmes was almost similar to ours. God's Cadets followed the lives of several people, as what we have done in our documentary. God's Cadets however, follows new Salvation Army Recruits at William Booth College in South London.  

Student Activism with Aidan Butler

One of the members of our focus group has been trying to get people aware, at our college, about Fair Trade. Aidan held an after college meeting informing people of just exactly this is all about.
Here is a video of Aidan talking about it in the meeting:

Radio Times

When designing the two page featuure for a magazine, I came across the Radio Times as a possibility of using there magazine for the ancillary product as well as promoting. It is the most profitable and well-known magazine in the UK, and this can be good for our programme because this would enable us to get a lot of people finding out about our programme. However, the problem is that the average age of the people who buy the Radio Times magazines is 57. We are trying to target a much younger audience, although the radio times have decided to release a DiscoverTV app targeting an audience of betwen 30 and 35 years of age. This may or may not help us in getting our much more youthful audience. If we can make the features article very appealing then I think we may get our target audience. More visual rather than text because we are trying to get a more youthful audience, I believe the less text there is the better in helping us reach the target audience. Not to mention there subscription strategy, giving viewers or consumers an option to have a ''freemium'' version. This can get alot of people seeing as they wouldn't have to pay any subscription fees.

 

 

BBC Three

BBC Three has recently axed one of its broadcasting channels, BBC Three, as they feel they do not gain enough people watching their shows. heres a link to the story:http://www.bbc.co.uk/news/entertainment-arts-26447089